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Trade Show and Event Marketing : plan, promote and profit /

Stevens, Ruth P

Trade Show and Event Marketing : plan, promote and profit / Ruth P Stevens - 1st ed. - Australia : Thomson, 2005. - xix, 340p. : illus ; 24cm

Business

2006\09\13

ISBN: 0324206240

Subjects--Topical Terms:
Trade Policy
Marketing

Dewey Class. No.: 659.152

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