Marketing decision making : analytic framework and cases / William F. O'Dell, Andrew C. Ruppel, Robert H Trent
Material type:
TextPublication details: Cincinnati : South-Western Publishing Co., 1976.Edition: 1st edDescription: vi, 299 p. : ill. ; 23.2 cmISBN: - 0538195002
- 658.83 19
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Library, Independent University, Bangladesh (IUB) General Stacks | 658.83 O 23m (Browse shelf(Opens below)) | 1 | Available | 001496 |
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| 658.83 M346 Marketing research : the right way | 658.83 M479m Marketing Research Essentials / | 658.83 M479m Marketing research essentials / | 658.83 O 23m Marketing decision making : analytic framework and cases / | 658.83 S248c 2014 A concise guide to market research : the process, data, and methods using IBM SPSS statistics / | 658.83 S248c 2014 A concise guide to market research : the process, data, and methods using IBM SPSS statistics / | 658.83 S248c 2014 A concise guide to market research : the process, data, and methods using IBM SPSS statistics / |
Bibliography : p. 293
Business
1994-08-14
Marketing