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1.
Consumer behavior and marketing action : instructor's manual / Henry Assael by
Edition: 1st ed.
Material type: Text Text; Format: print ; Literary form: Not fiction ; Audience: General;
Publication details: Ohio : South-Western College Publishing, 1995
Availability: Items available for loan: Library, Independent University, Bangladesh (IUB) (1)Location, call number: General Stacks 658.8342 A844i.
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2.
Customer satisfaction : the other half of your job / Dru Scott by
Edition: 1st ed.
Material type: Text Text; Format: print ; Literary form: Not fiction ; Audience: General;
Publication details: Los Altos : Crisp Publications, Inc., 1988
Availability: Items available for loan: Library, Independent University, Bangladesh (IUB) (3)Location, call number: General Stacks 658.812 S425c, ...
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3.
Promotion : analysis, creativity, and strategy / William P Dommermuth by
Edition: 1st ed.
Material type: Text Text; Format: print ; Literary form: Not fiction ; Audience: General;
Publication details: Boston : Kent Publishing Company, 1984
Availability: Items available for loan: Library, Independent University, Bangladesh (IUB) (1)Location, call number: General Stacks 658.82 D672p.
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4.
Quality customer service : the art of treating customers as guests / william B. Martin by
Edition: 2nd ed.
Material type: Text Text; Format: print ; Literary form: Not fiction ; Audience: General;
Publication details: Los Altos : Crisp Publications, Inc., 1989
Availability: Items available for loan: Library, Independent University, Bangladesh (IUB) (1)Location, call number: General Stacks 658.812 M379q.
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