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International marketing / Philip R. Cateora, Mary C. Gilly, John L. Graham.

By: Contributor(s): Material type: TextPublication details: New York : McGraw-Hill Irwin, c2013.Edition: 17th edDescription: xxxiii, 638 p. : col. ill. ; 29 cmISBN:
  • 9781259253065 (alk. paper)
Subject(s): DDC classification:
  • 658.84 23
List(s) this item appears in: SBE-Marketing | SBE-International Business
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Holdings
Item type Current library Call number Copy number Status Barcode
Books Library, Independent University, Bangladesh (IUB) Reference Stacks 658.84 C3579 2016 (Browse shelf(Opens below)) 01 Not For Loan 025799
Total holds: 0

Includes indexes.

International Business

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