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Dillion, William R

Marketing research in a marketing environment / William R Dillion, Thomas J Madden, Neil H Firtle - 2nd ed. - Homewood, IL : IRWIN, 1990. - xxiv, 853 p. : ill.

Business



1993-10-25

ISBN: 0256079773

Subjects--Topical Terms:
Marketing research

Dewey Class. No.: 658.83