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Stanton, William J

Fundamentals of marketing / William J Stanton, Michael J Etzel, Bruce J Walker - 9th ed. - New York : McGraw-Hill, Inc., 1991. - xxxiii, 668 p. : ill. ; 26.2 cm. - McGraw-Hill series in marketing . - McGraw-Hill series in marketing .

Business



1994-02-12

ISBN: 0070609527

Subjects--Topical Terms:
Marketing

Dewey Class. No.: 658.8