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International marketing /

Terpstra, Vern

International marketing / Vern Terpstra, Ravi Sarathy - 6th ed. - Fort Worth : The Dryden Press, 1994. - xxiv, 726 p. : ill. ; 23.5 cm.

Includes index

Business

1998-02-25

ISBN: 0030970539

Subjects--Topical Terms:
International marketing

Dewey Class. No.: 658.848

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