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McFall, Liz

Advertising : a cultural economy / Liz McFall - 1st ed. - London : Sage Publications, 2004. - viii, 208p. : illus ; 23cm

Business

2005\06\01

ISBN: 0761942556 : TK2772.00

Subjects--Topical Terms:
Publicity
Mass Communication

Subjects--Index Terms: Advertising history

Dewey Class. No.: 659.1