Normal view MARC view ISBD view

Kotler, Philip

Marketing for Hospitality and Tourism / Philip Kotler, John Bowen, James Makens - 3rd ed. - Delhi : Pearson Education, 1996. - xvii, 893p. : illus ; 25cm

Business



2005\07\24

ISBN: 8129705095 : TK792.00

Subjects--Topical Terms:
Marketing
Hospitals
Tourism Industry

Dewey Class. No.: 658.8401771