Normal view MARC view ISBD view

Churchill, Gilbert A., ; Peter, J. Paul

Marketing : creating value for customers / Gilbert A., Churchill - 1st ed. - Chicago : IRWIN, 1995. - 294p. : ill.

Business



04\21\02

ISBN: 0256174741

Subjects--Topical Terms:
Marketing
Study guide

Dewey Class. No.: 658.8