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Kotler, Philip

Principles of Marketing / Philip Kotler and Gary Armstrong - 9th ed. - New Delhi : Prentice-Hall of India, 2001. - xv,785p. : ill. + 1 CD-ROM CD-ROM (4 3/4 in.)

Business



05\23\02

ISBN: 8120318390 : TK.637.50 0130263125

Subjects--Topical Terms:
Marketing

Dewey Class. No.: 658.8001