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Andreasen, Alan R (editor)

Ethics in Social Marketing / Alan R (editor) Andreasen - 1st ed. - Washington, D. C : Georgetown University Press, 2001. - ix, 212p. : illus ; 23cm

General Collection



2005\09\22

ISBN: 0878408207 :

Subjects--Topical Terms:
Ethics
Marketing

Subjects--Index Terms: Business ethics

Dewey Class. No.: 174.4