Principles of marketing / Philip Kotler, Gary Armstrong.

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Material type: Text

TextPublication details: Boston : Pearson Prentice Hall, 2012.Edition: 14th edDescription: xxiv, 613, [97] p. : col. ill. ; 29 cmISBN:

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List(s) this item appears in: Marketing

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Holdings
Item type	Current library	Call number	Copy number	Status	Date due	Barcode	Item holds
Books	Library, Independent University, Bangladesh (IUB) General Stacks	658.8 K87m 2012 (Browse shelf(Opens below))	01	Available		019459

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Includes bibliographical references and index.

Marketing