Amazon cover image
Image from Amazon.com

Key account management in financial services : tools and techniques for building strong relationships with major clients / Peter Cheverton ... [et al.].

Contributor(s): Cheverton, PeterMaterial type: TextTextPublication details: New Delhi ; Kogan Page India Private Ltd: Kogan Page, 2010. Description: xiv, 329 p. : ill. ; 25 cm. + 1 CD-ROM (4 3/4 in.)ISBN: 9780749450694Subject(s): Financial services industry -- Management | Selling -- Key accounts | Marketing -- Key accounts | Customer servicesDDC classification: 332.10688
List(s) this item appears in: Marketing | Management | Human resource Management
Tags from this library: No tags from this library for this title. Log in to add tags.
Holdings
Item type Current library Collection Call number Copy number Status Date due Barcode Item holds
Book's CD/DVD Book's CD/DVD
Book CD/DVD Shelf
332.10688 K44 (Browse shelf(Opens below)) 1 Available CD00950
Books Books
Reference Stacks
Reference 332.10688 K44 2010 (Browse shelf(Opens below)) 01 Available 019994
Total holds: 0

Includes bibliographical references (p. 324-326) and index.

Marketing