Strategic Brand Management : building, measuring and managing brand equity / Kevin Lane Keller

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Material type: Text

TextPublication details: Delhi : Pearson Education, 2003.Edition: 2nd edDescription: xxvii,786p. : illus ; 9cmISBN:

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DDC classification:

Subject: Business

List(s) this item appears in: Management

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Holdings
Item type	Current library	Call number	Copy number	Status	Date due	Barcode	Item holds
Books	Library, Independent University, Bangladesh (IUB) General Stacks	658.4012 K29s 2003 (Browse shelf(Opens below))		Available		020198
Books	Library, Independent University, Bangladesh (IUB) General Stacks	658.4012 K29s (Browse shelf(Opens below))	1	Available		PH01251

Total holds: 0

Business

2009\03\02