Communicating globally : intercultural communication and international business / Wallace V. Schmidt ... [et al.].
Material type:
TextPublication details: Los Angeles : Sage Publications, c2007Description: xvi, 319 p. : ill. ; 23 cmISBN: 9781412913171 (pbk.)Subject(s): Business communication -- Cross-cultural studies | Intercultural communication | International business enterprises | Cross-cultural orientationDDC classification: 658.45 | Item type | Current library | Call number | Copy number | Status | Date due | Barcode | Item holds |
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Independent University Bangladesh, Library. Reference Stacks | 658.45 S3471c 2007 (Browse shelf (Opens below)) | 01 | Not For Loan | 025847 |
Includes bibliographical references (p. [265]-304) and index.
The concept of international business and a global marketplace -- The concept of intercultural communication and the cosmopolitan leader -- The concept of cultural synergy and the global organization -- Cultural contact and interfacing with others -- The nature of language and nonverbal communication -- Intercultural communication and conflict management -- Cosmopolitan leadership, teams, and the global workforce -- Disturbing the equilibrium and creating planned change -- Doing business in North America -- Doing business in Latin America and the Caribbean -- Doing business in East Asia and the Pacific Rim -- Doing business in Europe -- Doing business in Africa and the Middle East -- Epilogue: Breaking free and the road ahead.
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