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Creating new markets in the digital economy : value and worth / Irene C.L. Ng.

By: Material type: TextTextPublisher: New York : Cambridge University Press, [2014]Description: xx, 238 pages ; 23 cmContent type:
  • text
Media type:
  • unmediated
Carrier type:
  • volume
ISBN:
  • 9781107049352 (hardback)
  • 9781107627420 (pbk.)
Subject(s): DDC classification:
  • 658.872 23
List(s) this item appears in: Marketing | Management Information System
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Holdings
Item type Current library Call number Copy number Status Date due Barcode Item holds
Books Books Library, Independent University, Bangladesh (IUB) Reference Stacks 658.872 N5761c 2014 (Browse shelf(Opens below)) 01 Not For Loan 026108
Total holds: 0

Includes bibliographical references and index.

Marketing