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Improving Marketing Effectiveness / Robert Shaw

By: Shaw, RobertMaterial type: Text

TextSeries: TheEconomist BooksPublication details: London : Profile books limited, 1998. Edition: 1st edDescription: vii, 244p. : ills ; 21cmISBN: 1 86197 054 4 :Subject(s): MarketingsDDC classification: 658.8 Subject: Business

List(s) this item appears in: Marketing

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Holdings
Item type	Current library	Call number	Copy number	Status	Date due	Barcode	Item holds
Books	General Stacks	658.8 S534i (Browse shelf(Opens below))	1	Available		012924

Total holds: 0

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Previous	658.8 R188p Principles of marketing /	658.8 R559b Bottom-up marketing /	658.8 R795c Cases in Strategic Marketing /	658.8 S534i Improving Marketing Effectiveness /	658.8 S792f Fundamentals of marketing /	658.8 S792f Fundamentals of marketing /	658.8 S792f Fundamentals of marketing /	Next