TY - BOOK AU - Dillion,William R AU - Madden,Thomas J AU - Firtle,Neil H TI - Marketing research in a marketing environment SN - 0256079773 U1 - 658.83 19 PY - 1990/// CY - Homewood, IL PB - IRWIN KW - Marketing research KW - Spines N1 - env N2 - Business ER -