01179nam a2200241 a 4500 00014823 20240104130339.0 140601r20092002enka b 001 0 eng 9788131725184 BD-DhIUB BD-DhIUB 658.872 22 Chaffey, Dave, 1963- E-business and e-commerce management : strategy, implementation and practice / Dave Chaffey. 3rd ed. Harlow, England ; New York : FT Prentice Hall, 2009. xxxii, 764 p. : col. ill. ; 27 cm. Includes bibliographical references and index. Introducing to e-business and e-commerce -- E-commerce fundamentals -- E-business infrastructure -- E-environment -- E-business strategy -- Supply chain management -- E-procurement -- E-marketing -- Customer relationship management -- Change management -- Analysis and design -- Implementation and maintenance. This volume covers business models, theoretical tools and international aspects of e-business and e-commerce. Electronic commerce. Business enterprises Computer networks. 14823 14823 cse 0 0 ddc 0 0 FIC IUBL IUBL GEN 2014-06-02 0 658.872 C433e 2009 021195 2014-06-02 00:00:00 01 2014-06-02 BK