TY - BOOK AU - Schiffman,Leon G. AU - Kanuk,Leslie Lazar TI - Consumer Behavior SN - 0131869604 U1 - 658.8342 19 PY - 2007/// CY - Upper Saddle River PB - Pearson Education KW - Consumer Behavior KW - Spines KW - Motivation Research KW - Marketing N1 - mkt N2 - Business ER -