00800nam a2200241 a 4500 17515 20230823095100.0 160405s2016 njua 000 0 eng 9780133856460 (student edition) BD-DhIUB BD-DhIUB 658.8 23 Kotler, Philip. Marketing management / Philip Kotler, Northwestern University, Kevin Lane Keller, Dartmouth College. 15 [edition]. Boston : Pearson, [2016] xxii, 692 pages,118 variously numbered pages : color illustrations ; 29 cm. text txt rdacontent unmediated n rdamedia volume nc rdacarrier Marketing Management. Keller, Kevin Lane, 1956- 17518 17518 mkt