TY  - BOOK
AU  - Sheth,Jagdish N
AU  - Parvatiyar,Atul (editors)
TI  - Handbook of Relationship marketing
SN  - 8178291045 :
U1  - 658 19
PY  - 2000///
CY  - New Delhi
PB  - Resoponse Books
KW  - Marketing
KW  - Spines
KW  - Handbook
N1  - mkt
N2  - Business
ER  -