TY  - BOOK
AU  - Schultz,Don E
AU  - Barnes,Beth E
TI  - Strategic Advertising Campaigns
SN  - 0844230154 :
U1  - 659.113 19
PY  - 1995///
CY  - Lincolnwood(Chicago)
PB  - NTC Business Books
KW  - Publicity
KW  - Spines
KW  - Advertising
KW  - Campaign
N2  - Business
ER  -