TY  - BOOK
AU  - Rekettye, Gabor
AU  - Liu, Jonathan
TI  - Pricing: the new frontier
SN  - 9781910781333
U1  - 658.816 22
PY  - 2018///
CY  - United Kingdom
PB  - Transnational press london
KW  - Marketing policy
KW  - Business Planning
KW  - Australasia
N1  - SBE; ecn
ER  -