TY  - BOOK
AU  - Loudon,David L.
TI  - Consumer Behavior:concepts and applications
SN  - 070387672
U1  - 658.834 19
PY  - 1993///
CY  - USA
PB  - Mcgraw-Hill,Inc.
KW  - Market Management
KW  - Spines
N1  - includes bibliograghical ref. and index; gm
N2  - Business
ER  -