TY  - BOOK
AU  - Boyd,Harper W
AU  - Westfall,Ralph
AU  - Stasch,Stanley
TI  - Marketing Research:text and cases
SN  - 8185386056 :
U1  - 658.83 19
PY  - 1999///
CY  - Delhi
PB  - Richard D.Irwin, Inc
KW  - Marketing Research
KW  - Spines
N1  - Bibliography; mkt
N2  - Business
ER  -