TY - BOOK AU - Guess,Norman F,(ed) TI - The Dartnell marketing manager's handbook SN - 8185674833 : U1 - 658.800202 19 PY - 1983/// CY - New Delhi PB - UBS Publishers' Distributors Ltd KW - Marketing KW - Spines KW - Managers KW - Manuals N1 - Includes bibliographical references; mkt N2 - Business ER -