TY  - BOOK
AU  - Kotler,Philip
AU  - Armstrong, Gary
AU  - Haque, Ehsan ul 
AU  - Agnihotri, Prafulla Y.
TI  - Principles of marketing: a South Asian perspective  
SN  - 9788131731017 :
U1  - 658.8001 19
PY  - 2010///
CY  - Delhi
PB  - Prentice Hall
KW  - Marketing
KW  - Spines
KW  - South Asia
KW  - India
KW  - Pakistan
N1  - mkt
N2  - Business
ER  -