TY  - BOOK
AU  - Barney,Jay B.
AU  - Hesterly,William S.
TI  - Strategic management and competitive advantage: concepts and cases 
SN  - 9780134741147
U1  - 658.4012 23
PY  - 2019///]
CY  - New York, NY
PB  - Pearson
KW  - Strategic planning
KW  - Case studies
KW  - Business planning
KW  - Industrial management
KW  - Competition
KW  - fast
N1  - What Is Strategy and the Strategic Management Process? -- Evaluating a Firm's External Environment -- Evaluating a Firm's Internal Capabilities -- Cost Leadership -- Product Differentiation -- Vertical Integration -- Corporate Diversification -- Organizing to Implement Corporate Diversification -- Strategic Alliances -- Mergers and Acquisitions -- International Strategies; ib
ER  -