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Chief customer officer 2.0 : how to build your customer-driven growth engine / Jeanne Bliss.
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Customer relationship management essentials / John W. Gosney, Thomas P. Boehm.
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Fanocracy : turning fans into customers and customers into fans / David Meerman Scott and Reiko Scott ; foreword by Tony Robbins.
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Statistical methods in customer relationship management / V. Kumar, J. Andrew Petersen.
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