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1.
Business analytics for Sales and Marketing Managers : How to Compete in the Information Age / Gert H.N. Laursen. by Series: Wiley and SAS business series ; 41.
Material type: Text Text; Format: available online remote; Literary form: Not fiction
Publication details: Hoboken, N.Y. : John Wiley & Sons, [2011], ©2011
Online access:
Availability: No items available.
2.
Business transformation : a roadmap for maximizing organizational insights / Aiman Zeid. by Series: Wiley and SAS business series
Material type: Text Text; Format: available online remote; Literary form: Not fiction
Publisher: Hoboken, New Jersey : Wiley, [2014]
Online access:
Availability: No items available.
3.
The handbook of market intelligence : understand, compete and grow in global markets / Hans Hedin, Irmeli Hirvensalo, Markko Vaarnas. by
Edition: 2nd Edition.
Material type: Text Text; Format: available online remote; Literary form: Not fiction
Publisher: Chichester, West Sussex : Wiley, 2014
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Availability: No items available.
4.
The handbook of mobile market research : tools and techniques for market researchers / Ray Poynter, Navin Williams, Sue York. by
Material type: Text Text; Format: available online remote; Literary form: Not fiction
Publisher: Chichester, West Sussex, United Kingdom : John Wiley and Sons, Ltd., 2014
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Availability: No items available.
5.
Hello, my name is awesome : how to create brand names that stick / Alexandra Watkins. by
Edition: Second Edition.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Oakland: Berrett-Koehler Publishers, Inc, 2019
Availability: Items available for reference: Library, Independent University, Bangladesh (IUB): Not For Loan (1)Location, call number: Reference Stacks 658.827 W334h.
6.
Product innovation toolbox : a field guide to consumer understanding and research / edited by Jacqueline Beckley, Maria Dulce Paredes, Kannapon Lopetcharat. by
Material type: Text Text; Format: available online remote; Literary form: Not fiction
Publication details: Hoboken : John Wiley & Sons, 2012
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Availability: No items available.
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