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1.
Business Research : a practical guide for undergraduate and postgraduate students / Jill Collis, Roger Hussey by
Edition: 2nd ed.
Material type: Text Text; Format: print ; Literary form: Not fiction ; Audience: General;
Publication details: New York : Palgrave Macmillan, 2003
Availability: Items available for loan: Library, Independent University, Bangladesh (IUB) (1)Location, call number: General Stacks 658.0072 C699b.
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2.
Business Research Methods / Alan Bryman, Emma Bell by
Edition: 1st ed.
Material type: Text Text; Format: print ; Literary form: Not fiction ; Audience: General;
Publication details: Oxford : xford University Press, 2003
Availability: Items available for loan: Library, Independent University, Bangladesh (IUB) (1)Location, call number: General Stacks 658.0072 B915b.
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3.
The Guru Guide to Marketing : a concise guide to the best ideas from today's top marketers / Joseph H Boyett, Jimmie T Boyett by
Edition: 1st ed.
Material type: Text Text; Format: print ; Literary form: Not fiction ; Audience: General;
Publication details: Hoboken : John Wiley and Sons, 2003
Availability: Items available for loan: Library, Independent University, Bangladesh (IUB) (1)Location, call number: General Stacks 658.8 B791g.
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4.
The Handbook of International Market Research Techniques / Robin J (editor) Birn by
Edition: 2nd ed.
Material type: Text Text; Format: print ; Literary form: Not fiction ; Audience: General;
Publication details: New Delhi : Kogan Page India Private Limited, 2003
Availability: Items available for loan: Library, Independent University, Bangladesh (IUB) (1)Location, call number: General Stacks 658.83 H236.
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5.
Marketing : an introduction / Gary Armstrong by
Edition: 6th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction ; Audience: General;
Publication details: Delhi : Pearson Education, 2003
Availability: Items available for loan: Library, Independent University, Bangladesh (IUB) (2)Location, call number: General Stacks 658.801 A735m, ...
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6.
Marketing Communications : an integrated approach / P R Smith, Jonathan Taylor by
Edition: 3rd ed.
Material type: Text Text; Format: print ; Literary form: Not fiction ; Audience: General;
Publication details: New Delhi : Kogan Page India Private Limited, 2003
Availability: Items available for reference: Library, Independent University, Bangladesh (IUB): Not For Loan (1)Location, call number: Reference Stacks 658.8 S657m.
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7.
Marketing in the Cyber Age : the why,the what and the how / Kurt Rohner by
Edition: 1st ed.
Material type: Text Text; Format: print ; Literary form: Not fiction ; Audience: General;
Publication details: New Delhi : Firewall Media, 2003
Availability: Items available for loan: Library, Independent University, Bangladesh (IUB) (1)Location, call number: General Stacks 658.802 R738m.
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8.
Marketing Management / G. S Monga, Shalini Anand by
Edition: 1st ed.
Material type: Text Text; Format: print ; Literary form: Not fiction ; Audience: General;
Publication details: New Delhi : Deep and Deep Publications Private Limited, 2003
Availability: Items available for loan: Library, Independent University, Bangladesh (IUB) (1)Location, call number: General Stacks 658.802 M743m. Items available for reference: Library, Independent University, Bangladesh (IUB): Not For Loan (1)Location, call number: Reference Stacks 658.802 M743m.
9.
Marketing Management / Philip kotler by
Edition: 11th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction ; Audience: General;
Publication details: India : Pearson Education Asia, 2003
Availability: Items available for loan: Library, Independent University, Bangladesh (IUB) (3)Location, call number: General Stacks 658.8 K87m, ... Items available for reference: Library, Independent University, Bangladesh (IUB): Not For Loan (1)Location, call number: Reference Stacks 658.8 K87m. Not available: Library, Independent University, Bangladesh (IUB): Withdrawn (4).
10.
Marketing of Banking Services (for CAIIB examination) / The Indian Institute of Bankers by
Edition: 1st ed.
Material type: Text Text; Format: print ; Literary form: Not fiction ; Audience: General;
Publication details: Delhi : The Macmillan India Limited, 2003
Availability: Items available for loan: Library, Independent University, Bangladesh (IUB) (1)Location, call number: General Stacks 658.8 M345.
11.
Services Marketing : integrating customer Focus Across the firm / Valarie A Zeithaml, Mary Jo Bitner by
Edition: 3rd ed.
Material type: Text Text; Format: print ; Literary form: Not fiction ; Audience: General;
Publication details: Boston : McGraw Hill\Irwin, 2003
Availability: Items available for loan: Library, Independent University, Bangladesh (IUB) (4)Location, call number: General Stacks 658.8 Z48s, ... Not available: Library, Independent University, Bangladesh (IUB): Withdrawn (1).
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12.
Strategic Marketing / David W., Cravens by
Edition: 7th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction ; Audience: General;
Publication details: Boston : McGraw-Hill Irwin, 2003
Availability: Items available for loan: Library, Independent University, Bangladesh (IUB) (1)Location, call number: General Stacks 658.802 C898s.
13.
Strategic Marketing for Nonprofit Organizations / Alan R Andreasen, Philip Kotler by
Edition: 6th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction ; Audience: General;
Publication details: New Delhi : Prentice-Hall of India Private Limited, 2003
Availability: Items available for loan: Library, Independent University, Bangladesh (IUB) (3)Location, call number: General Stacks 658.804 A557s, ...
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