| 000 | 00791nam a2200265 a 4500 | ||
|---|---|---|---|
| 001 | 00000673 | ||
| 008 | 110328s1991 nyua g 000 0 eng d | ||
| 020 | _a0070609527 | ||
| 040 |
_aBD-DhIUB _cBD-DhIUB |
||
| 082 | 0 | 4 |
_a658.8 _219 |
| 100 | 1 | _aStanton, William J | |
| 245 | 0 | 0 |
_aFundamentals of marketing / _cWilliam J Stanton, Michael J Etzel, Bruce J Walker |
| 250 | _a9th ed. | ||
| 260 |
_aNew York : _bMcGraw-Hill, Inc., _c1991. |
||
| 300 |
_axxxiii, 668 p. : _bill. ; _c26.2 cm. |
||
| 490 | 1 | _aMcGraw-Hill series in marketing | |
| 520 | 0 | _aBusiness | |
| 556 | _a1994-02-12 | ||
| 650 | 1 | 7 |
_aMarketing _2Spines |
| 700 | 1 | _aEtzel, Michael J | |
| 700 | 1 | _aWalker, Bruce J | |
| 830 | 0 | _aMcGraw-Hill series in marketing | |
| 999 |
_c10542 _d10542 |
||
| 526 | _bmkt | ||