000 | 01121nam a2200229 a 4500 | ||
---|---|---|---|
001 | 17766 | ||
005 | 20220701010812.0 | ||
008 | 170304s2012 caua b 001 0 eng | ||
020 | _a9781412987769 (pbk.) | ||
020 | _a9788132110132 (pbk.) | ||
040 |
_aBD-DhIUB _cBD-DhIUB |
||
082 | 0 | 0 |
_a302.2301 _222 |
100 | 1 |
_aBerger, Arthur Asa, _d1933- |
|
245 | 1 | 0 |
_aMedia analysis techniques / _cArthur Asa Berger. |
250 | _a4th ed. | ||
260 |
_aThousand Oaks, Calif. : _bSAGE, _cc2012. |
||
300 |
_axv, 260 p. : _bill. ; _c23 cm. |
||
504 | _aIncludes bibliographical references (p. 247-251) and indexes. | ||
505 | 0 | _aTechniques of interpretation -- Semiotic analysis -- Marxist analysis -- Psychoanalytic criticism -- Sociological analysis -- Applications -- Murderers on the orient express -- Seven points on the game of football -- The maiden with the snake : interpretations of a print advertisement -- All-news radio and the american bourgeoisie -- Video games : a new art form -- Cell phones, social media, and the problem of identity. | |
650 | 0 |
_aMass media _xMethodology. |
|
650 | 0 | _aMass media criticism. | |
999 |
_c17767 _d17726 |