| 000 | 00672nam a2200229 a 4500 | ||
|---|---|---|---|
| 001 | 22548 | ||
| 005 | 20240603020002.0 | ||
| 008 | 180521s1986 nyua b 001 0 eng | ||
| 020 | _a0029191807 | ||
| 020 | _a0029190908 (pbk.) | ||
| 040 |
_aBD-DhIUB _cBD-DhIUB |
||
| 082 | 0 | 0 |
_a658.8 _222 |
| 100 | 1 |
_aLevitt, Theodore, _d1925-2006. |
|
| 245 | 1 | 4 |
_aThe marketing imagination / _cTheodore Levitt. |
| 250 | _aNew, expanded ed. | ||
| 260 |
_aNew York : _bFree Press ; _aLondon : _bCollier Macmillan, _cc1986. |
||
| 300 |
_axxv, 238 p. : _bill. ; _c25 cm. |
||
| 504 | _aIncludes bibliographical references and index. | ||
| 650 | 0 | _aMarketing. | |
| 999 |
_c22566 _d22525 |
||
| 942 | 0 | 0 | _02 |
| 526 | _bmkt | ||