| 000 | 00718nam a2200253 a 4500 | ||
|---|---|---|---|
| 001 | 00010126 | ||
| 008 | 110328s2002 nyua g 000 0 eng d | ||
| 020 |
_a9971513897 : _cTK525.00 |
||
| 040 |
_aBD-Dh-IUB _cBD-Dh-IUB |
||
| 082 | 0 | 4 |
_a658.83 _219 |
| 100 | 1 | _aAaker, David A | |
| 245 | 0 | 0 |
_aMarketing Research / _cDavid A Aaker, V Kumar, Georgs S Day |
| 250 | _a7th ed. | ||
| 260 |
_aNew York : _bJohn Wiley and Sons,Inc, _c2002. |
||
| 300 |
_axvi,751p. : _billus ; _c24cm |
||
| 520 | 0 | _aBusiness | |
| 556 | _a2005\02\10 | ||
| 650 | 1 | 7 |
_aMarketing research _2Spines |
| 650 | 1 | 7 |
_aMarket studies _2Spines |
| 700 | 1 | _aKumar, V | |
| 700 | 1 | _aDay, Georgs S | |
| 999 |
_c3240 _d3240 |
||
| 526 | _bib | ||