000 00742nam a2200229 a 4500
001 00007142
008 110328s2000 ii a g 000 0 eng d
020 _a8176491772 :
_cTk.1042.00
040 _aBD-DhIUB
_cBD-DhIUB
082 0 4 _a658.8
_219
100 1 _aPettis, Chuck
245 0 0 _aTechnoBrands :
_bhow to create and use brand identity to market, advertise and sell technology products /
_cChuck Pettis
250 _a1st ed.
260 _aNew Delhi :
_bViva Books Private Limited,
_c2000.
300 _axiii, 222 p. :
_bill. ;
_c23 cm.
504 _aIncludes index and bibliographical references
520 0 _aBusiness
556 _a2001-05-15
650 1 7 _aMarketing
_2Spines
999 _c4646
_d4646
526 _bmkt