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| 001 | 00011382 | ||
| 005 | 20251029192215.0 | ||
| 008 | 110328s2005 maua g 000 0 eng d | ||
| 020 |
_a007123831X : _cTK1836.00 |
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| 040 |
_aBD-DhIUB _cBD-DhIUB |
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| 082 | 0 | 4 |
_a658.802 _219 |
| 100 | 1 | _aLehmann, Donald R | |
| 245 | 0 | 0 |
_aAnalysis for Marketing Planning / _cDonald R Lehmann, Russell S Winer |
| 250 | _a6th ed. | ||
| 260 |
_aBoston : _bMcGraw-Hill, _c2005. |
||
| 300 |
_axii, 256p. : _billus ; _c22cm |
||
| 520 | 0 | _aBusiness | |
| 556 | _a2006\07\20 | ||
| 650 | 1 | 7 |
_aMarketing _2Spines |
| 650 | 1 | 7 |
_aMarket Appraisal _2Spines |
| 650 | 1 | 7 |
_aMarket Forecasting _2Spines |
| 700 | 1 | _aWiner, Russell S | |
| 999 |
_c536 _d536 |
||
| 526 | _bib | ||