000 00759nam a2200265 a 4500
001 00011382
005 20251029192215.0
008 110328s2005 maua g 000 0 eng d
020 _a007123831X :
_cTK1836.00
040 _aBD-DhIUB
_cBD-DhIUB
082 0 4 _a658.802
_219
100 1 _aLehmann, Donald R
245 0 0 _aAnalysis for Marketing Planning /
_cDonald R Lehmann, Russell S Winer
250 _a6th ed.
260 _aBoston :
_bMcGraw-Hill,
_c2005.
300 _axii, 256p. :
_billus ;
_c22cm
520 0 _aBusiness
556 _a2006\07\20
650 1 7 _aMarketing
_2Spines
650 1 7 _aMarket Appraisal
_2Spines
650 1 7 _aMarket Forecasting
_2Spines
700 1 _aWiner, Russell S
999 _c536
_d536
526 _bib