000 00780nam a2200253 a 4500
001 00011385
005 20251029192216.0
008 110328s2003 njua g 000 0 eng d
020 _a0471213772 :
_cTK1996.00
040 _aBD-DhIUB
_cBD-DhIUB
082 0 4 _a658.8
_219
100 1 _aBoyett, Joseph H
245 0 0 _aThe Guru Guide to Marketing :
_ba concise guide to the best ideas from today's top marketers /
_cJoseph H Boyett, Jimmie T Boyett
250 _a1st ed.
260 _aHoboken :
_bJohn Wiley and Sons,
_c2003.
300 _axiv, 252p. :
_billus ;
_c24cm
520 0 _aBusiness
556 _a2006\07\20
650 1 7 _aMarketing
_2Spines
650 1 7 _aSales Promotion
_2Spines
700 1 _aBoyett, Jimmie T
999 _c539
_d539
526 _bib