000 00771nam a2200277 a 4500
001 00005273
008 110328s1995 ilua g 000 0 eng d
020 _a025611319X
040 _aBD-DhIUB
_cBD-DhIUB
082 0 4 _a658.8
_219
100 1 _aBearden, William O.
245 0 0 _aMarketing :
_bprinciples and perspectives /
_cWilliam O. Bearden, Thomas N. Ingram, Laforge
250 _a1st ed.
260 _aChicago :
_bIRWIN,
_c1995.
300 _axlviii, 631p. :
_bill. ;
_c28.4cm.
504 _aIncludes index
520 0 _aBusiness
556 _a1999-08-12
650 1 7 _aMarket
_2Spines
651 4 _aUnited States
700 1 _aIngram, Thomas N.
700 1 _aLaforge. aymond W.
999 _c7087
_d7087
942 0 0 _01
526 _bmkt