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Basic Marketing Research : a decision-making approach / Naresh K Malhotra, Mark Peterson
Material type:
TextPublication details: New Jersey : Upper Saddle River, 2006.Edition: 2nd edDescription: xl, 631p. : illus ; 28cm + 1 CD-ROM (4 3/4 in.)ISBN: - 0131548654
- 0131525484 (CD-ROM)
- 658.83 19
| Item type | Current library | Call number | Copy number | Status | Date due | Barcode | Item holds | |
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Books
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Library, Independent University, Bangladesh (IUB) General Stacks | 658.83 M240b (Browse shelf(Opens below)) | 1 | Available | 017601 | |||
Book's CD/DVD
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Library, Independent University, Bangladesh (IUB) Book CD/DVD Shelf | 658.83 M240b (Browse shelf(Opens below)) | 1 | Available | CD00734 |
Total holds: 0
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| 658.83 L941m Marketing research / | 658.83 L996w What do your Customers really want?here's a sure-fire way to find out / | 658.83 M134c Contemporary marketing research / | 658.83 M240b Basic Marketing Research : a decision-making approach / | 658.83 M249m 2004 Marketing Research : an applied orientation / | 658.83 M249m 2004 Marketing Research : an applied orientation / | 658.83 M249m 2004 Marketing Research : an applied orientation / |
Business
2006\09\12
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