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Understanding Consumers : building powerful brands using consumer research / M. G Parameswaran

By: Material type: TextPublication details: New Delhi : Tata McGraw-Hill Publishing Company Limited, 2003.Edition: 1st edDescription: xiii, 235p. : illus ; 29cmISBN:
  • 0070474095 :
Subject(s): DDC classification:
  • 658.834 19
Subject: Business
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Holdings
Cover image Item type Current library Home library Collection Shelving location Call number Materials specified Vol info URL Copy number Status Notes Date due Barcode Item holds Item hold queue priority Course reserves
Books Library, Independent University, Bangladesh (IUB) General Stacks 658.834 P222u (Browse shelf(Opens below)) 1 Available 016376
Total holds: 0

Business

2005\07\20

International Business

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