Global marketing strategies / Jean-Pierre Jeannet, H. David Hennessey
Material type:
TextPublication details: Boston, Mass : Houghton Miffling Company, 2001.Edition: 5thDescription: xxi, 519 p. : map, tabs ; 24 cmISBN: - 0618071881 :
- 658.8480684 19 J432g
Includes bibliographical references and index
Business
2002-05-14
International Business
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