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Dictionary of marketing terms / edited by Peter D. Bennett

Material type: TextPublication details: Chicago : American Marketing Association, 1995.Edition: 2nd edDescription: xiv, 316 p. ; 24 cmISBN:
  • 0844235989 :
Subject(s): DDC classification:
  • 658.8003 19
Subject: Business
List(s) this item appears in: SBE-Marketing
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Holdings
Cover image Item type Current library Home library Collection Shelving location Call number Materials specified Vol info URL Copy number Status Notes Date due Barcode Item holds Item hold queue priority Course reserves
Books Library, Independent University, Bangladesh (IUB) General Stacks 658.8003 D554 (Browse shelf(Opens below)) 1 Available 003622
Total holds: 0

Bibliography : p. 309-316

Business

1996-05-30

Marketing

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