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Marketing:creating value for customers / Gilbert A Churchill, J Paul Peter

By: Contributor(s): Material type: TextPublication details: USA : Irwin, 1994.Edition: 1st edDescription: xxxi,703p : ill ; 26cmISBN:
  • 0256125392
Subject(s): DDC classification:
  • 658.8 19
Subject: Business
List(s) this item appears in: SBE-Marketing
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Holdings
Item type Current library Call number Copy number Status Barcode
Books Library, Independent University, Bangladesh (IUB) General Stacks 658.8 C563m (Browse shelf(Opens below)) 1 Available 003619
Books Library, Independent University, Bangladesh (IUB) General Stacks 658.8 C563m (Browse shelf(Opens below)) 2 Available 009048
Total holds: 0

Includes bibliographical references and index

Business

1996-06-10

Marketing

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