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Kotler, Philip

Principles of Marketing / Philip Kotler, Gary Armstrong, John Saunders and Veronica Wong - 3rd ed. - Harlow : Pearson Education, 2001. - xxxi, 856p. : ill. 28cm

Business




Kotler Site
www.booksites.net/kotler

05\29\02

ISBN: 0273646621 : TK.637.50

Subjects--Topical Terms:
Marketing

Dewey Class. No.: 658.8001