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Marketing decision making : analytic framework and cases / William F. O'Dell, Andrew C. Ruppel, Robert H Trent

TextPublication details: Cincinnati : South-Western Publishing Co., 1976. Edition: 1st edDescription: vi, 299 p. : ill. ; 23.2 cmISBN: 0538195002Subject(s): Marketing | Decision makingDDC classification: 658.83 Subject: Business

List(s) this item appears in: Marketing

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Holdings
Item type	Current library	Call number	Copy number	Status	Date due	Barcode	Item holds
Books	General Stacks	658.83 O 23m (Browse shelf(Opens below))	1	Available		001496

Total holds: 0

Bibliography : p. 293

Business

1994-08-14

Marketing