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The financial services marketing handbook : tactics and techniques that produce results / Evelyn Ehrlich and Duke Fanelli.

By: Contributor(s): Material type: TextTextSeries: Bloomberg financial seriesPublication details: Hoboken, N.J. : Bloomberg Press, ©2012.Edition: 2nd edDescription: 1 online resourceContent type:
  • text
Media type:
  • computer
Carrier type:
  • online resource
ISBN:
  • 1118222407
  • 9781118222409
  • 9781118236369
  • 111823636X
  • 9781118531716
  • 111853171X
Subject(s): Genre/Form: Additional physical formats: Print version:: No titleDDC classification:
  • 332.1068/8 23
LOC classification:
  • HG181 .E38 2012
Other classification:
  • BUS050020
Online resources:
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Series data from the jacket.

Includes bibliographical references and index.

Marketing