The 6 Disciplines of Customer Experience : Outside in : the power of putting customers at the center of your business / Harley Manning, Kerry Bodine, Forrester Research.Material type: TextPublication details: Mumbai : Jaico Publishing House., 2019Description: ix, 260 p. : ill. ; 24 cmISBN: 9789387944749Subject(s): Customer relations | Customer services | LeadershipDDC classification: 658.812
|Item type||Current library||Call number||Copy number||Status||Date due||Barcode||Item holds|
|Books||Independent University Bangladesh, Library. General Stacks||658.812 M2811s 2012 (Browse shelf (Opens below))||01||Available||026176|
"New Harvest Books."
Includes bibliographical references and indexes.
You need your customers more than they need you -- Customer experience means billions to business -- The customer experience ecosystem -- From bumper sticker to business discipline -- Strategy -- Customer understanding -- Design -- Measurement -- Governance -- Culture -- The natural path to customer experience maturity -- The rise of the chief customer officer -- The customer experience race is on.