The 6 Disciplines of Customer Experience : Outside in : the power of putting customers at the center of your business / Harley Manning, Kerry Bodine, Forrester Research.

By: Manning, HarleyContributor(s): Bodine, Kerry | Forrester (Firm)Material type: TextTextPublication details: Mumbai : Jaico Publishing House., 2019Description: ix, 260 p. : ill. ; 24 cmISBN: 9789387944749Subject(s): Customer relations | Customer services | LeadershipDDC classification: 658.812
Contents:
You need your customers more than they need you -- Customer experience means billions to business -- The customer experience ecosystem -- From bumper sticker to business discipline -- Strategy -- Customer understanding -- Design -- Measurement -- Governance -- Culture -- The natural path to customer experience maturity -- The rise of the chief customer officer -- The customer experience race is on.
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Item type Current library Call number Copy number Status Date due Barcode Item holds
Books Books Independent University Bangladesh, Library.
General Stacks
658.812 M2811s 2012 (Browse shelf (Opens below)) 01 Available 026176
Total holds: 0

"New Harvest Books."

Includes bibliographical references and indexes.

You need your customers more than they need you -- Customer experience means billions to business -- The customer experience ecosystem -- From bumper sticker to business discipline -- Strategy -- Customer understanding -- Design -- Measurement -- Governance -- Culture -- The natural path to customer experience maturity -- The rise of the chief customer officer -- The customer experience race is on.

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Last Updated November 15 2020
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